Leading marketing innovation
At Sam Media, I connect performance acquisition, creative production, market knowledge and operational systems across international teams.
Sam MediaGrowth systems
01 / NOW
What’s on
my desk.
I work where growth, technology and commercial reality meet. These are the questions taking up most of my whiteboard right now.
Making AI useful at work
I experiment with AI-assisted creative workflows, automation and faster ways to move from a rough idea to something a team can actually use.
AI workflowsAutomation
Building, testing, learning
I’m exploring how small product ideas become real apps: defining the job, prototyping quickly, testing positioning and learning from the messy middle.
AppsProduct experiments